Lava is all set to launch its latest smartphone, the Lava Agni 3, on October 4, 2024, in India. Known for its Agni series, which delivers top-tier features at competitive prices, Lava aims to bring innovative design and powerful specifications with this upcoming model. Sumit Singh, Product Head at Lava International, has confirmed several exciting details about the Lava Agni 3 in an exclusive interview, highlighting the phone’s standout features, including dual displays and a new MediaTek processor.

Lava Agni 3 to Be Priced Under Rs. 30,000

Sumit Singh confirmed that the Lava Agni 3 will be priced under Rs. 30,000, targeting the mid-range smartphone market. This price range positions the device to compete with other brands, offering a balance of premium features and affordability. Lava’s aim with the Agni series has always been to provide feature-rich smartphones for tech enthusiasts and value-conscious consumers, and the Agni 3 continues this tradition.

Lava Agni 3’s Dual Display Feature

One of the most unique features of the Lava Agni 3 is its dual display setup, which sets it apart from its competitors. The phone will boast a 1.5K curved AMOLED primary display with a 120Hz refresh rate for smooth visuals. More intriguingly, it will also include a secondary display on the back, next to the camera module. This 1.74-inch AMOLED screen has multiple functions, making it more than just a design gimmick.

The secondary display can be used as a viewfinder for high-quality selfies, allowing users to take advantage of the primary camera for self-portraits. Besides its use in the camera, the rear display will enable users to answer calls, view notifications, control music playback, and more. As Sumit Singh explained, “This feature simplifies the user’s life by offering easy access to essential functions without turning to the main screen.”

Additional Features: Action Button, MediaTek Dimensity 7300X, and Camera Specs

In addition to its dual displays, the Lava Agni 3 will come with a customisable Action button, which is a rare feature in this price segment. The device will also feature a triple-camera setup on the back, including a 50-megapixel AI-powered camera and a telephoto lens. This camera configuration is expected to deliver impressive photography capabilities, catering to both casual users and photography enthusiasts.

Powering the Agni 3 is the MediaTek Dimensity 7300X processor, making it one of the first smartphones in this segment to feature this powerful chipset. This processor was recently introduced in India with the Motorola Razr 50, and its inclusion in the Agni 3 promises excellent performance, speed, and energy efficiency.

Lava’s Agni Series Journey

Lava’s Agni series has established the company as a serious player in the Indian smartphone market, offering feature-packed devices at affordable prices. According to Sumit Singh, “The Agni series demonstrates Lava’s ability to create flagship-quality products that compete with the best in terms of performance, speed, and overall value.” The previous models, Agni 1 and Agni 2, received positive feedback, with the Agni 2 becoming one of the most popular phones soon after its release. Lava expects a similar response for the Agni 3, given its advanced features and competitive pricing.

The full details of the Lava Agni 3 will be unveiled during its official launch on October 4, 2024, and the device is already shaping up to be a game-changer in the mid-range smartphone market. Stay tuned for more updates as Lava prepares to launch this exciting new device!

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